The Metaphysics of Morals by Immanuel Kant Chapter 2 Page 10

established, procure a hearing for it by giving it a popular character. But it is quite absurd to try to be popular in the first inquiry, on which the soundness of the principles depends. It is not only that this proceeding can never lay claim to the very rare merit of a true philosophical popularity, since there is no art in being intelligible if one renounces all thoroughness of insight; but also it produces a disgusting medley of compiled observations and half-reasoned principles.

Shallow pates enjoy this because it can be used for every-day chat, but the sagacious find in it only confusion, and being unsatisfied and unable to help themselves, they turn away their eyes, while philosophers, who see quite well through this delusion, are little listened to when they call men off for a time from this pretended popularity,